GIF
Also known as animated GIF. Category: 360, 3D and output formats
GIF (Graphics Interchange Format) is an image format limited to a palette of 256 colours that supports simple animation and binary transparency. It is still used for short product animations, although video formats are far more efficient.
Related terms
- Product animation: A short looping sequence of product frames, often exported as an animated GIF or video.
- JPEG: The most common lossy image format for photographs; small files, no transparency.
- WebP: Google's web image format with efficient lossy and lossless compression and transparency.
Where this term appears on photorobot.com
Mentioned on 12 pages of photorobot.com:
- Make the Most of Your Brand’s 360° and 3D Imagery (Blog)
Spinsets in particular are easy to transform into resource-friendly GIF file formats to display on the web, in presentations, through email campaigns and on social media channels. - 360° Product Photography - Content Formats and Production (Blog)
Most commonly in GIF format, these animations remain in popular use for social media product marketing and email campaigns. - 360° Product Photos: Enriching the Sales Experience (Blog)
A well-placed spinning GIF or a 360-degree product viewer is a great way to do this. - 360 Product Video - PhotoRobot Example Output Type (Output type)
Create simple spins in video and GIF format for email and social media Produce a flying camera effect with a robot arm to add top-view movement Combine product video with spins and galleries to… - Product Animation - Example Outputs by PhotoRobot (Output type)
PhotoRobot streamlines prep, capture, and post-processing to rapidly create animated demos, product videos, or GIFs of one or multiple items. - About PhotoRobot - Company History & Documentation (Manual)
It is also optimal for advertising across email and social media channels, with 360 product video embeddable in MP4 or GIF file formats. - How to Improve SEO in Fashion ECommerce and Online Retail (Tutorial)
It can also be product spins in GIF format, or interactive 3D models. - 360-Degree Product Viewers for E-Commerce Businesses (Blog)
Beyond spins, some of these platforms even allow businesses to create downloadable product spins as videos or in GIF file format. - A Quick Guide to 360 Product Photography for Amazon (Blog)
For vendors, Amazon has guidelines on their product image requirements: TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png) format Image pixel dimensions of at least 1000 or larger in… - E-Commerce Content Creation and Content Marketing in 2021 (Blog)
In this regard, spin photos, 3D models, GIFs, and product videos are proving to be valuable assets for drawing attention to brands and ultimately converting conversions. - How to Improve Product Page Conversions (Blog)
Packshots, 360-degree spins, GIFs, and configurable 3D models all provide value to the consumer by ensuring their expectations of products live up to reality. - The Latest Trends in Social Media Product Photos (Blog)
360 packaging shots and product spins are among these, often displayed in GIF format in a slow rotation, or on-page in a way consumers can move and interact with.